200 male and 200 female undergraduates were asked to describe their construals of male and female stereotypes, using a modified form of the Personal Attributes Questionnaire. Half of the Ss described their construals in terms of personality trait adjectives, and half described their construals in terms of appearance trait adjectives. Construals were scored such that each was depicted by a single score of stereotypicality ranging from nonstereotypic to extremely stereotypic. Construals of maleness were framed more stereotypically than were construals of femaleness. Construals of maleness were framed in more stereotypic terms by females when the descriptions were phrased in terms of appearance trait adjectives. The social construal of the male stereotype was more stereotypically framed by females, while the ideal construal male stereotype was more stereotypically framed by males.
